Molly

As someone pretty new to the world of traffic and SEO, I have been quickly learning how important it is to utilize these techniques to get the most out of your website. Without traffic and exposure, no matter how good your site is, you are not able to reach your success potential. This book does a wonderful job at uncovering these mysteries, as well as educating even the beginner on how to get your website noticed and more exposed in the huge abyss that is the internet. It teaches the concept of SEO and how to make the most out of it to give your site an advantage over those who don’t know how to use these skills. This book is full of useful tips and knowledge that is essential for everyone in the world of SEO and content, needing to get traffic to their site.. It is easy to use and understand, even for beginners, yet goes in depth and is full of new information for even those who are more experienced. Wonderful guide that can be put to use right away, and makes a huge difference in internet success.. Highly recommended!

 Lantana Al

I enjoyed this quick read that does not go into technical depth. It’s a good overview for people with website who need to have some understand on SEO (search engine optimization) to bring traffic to their sites (preferably the “warm” and “hot” traffic that is more likely to bring you paying customers).

If you could summarize this book in a few words, it would probably be that your website should have great content that people want to share. It should use titles and headers with keywords that people are searching for. You should never do anything to “SPAM” or try to trick a search engine into inflating your page rank. Finally, use outsourcing services to outsource website work (like design & SEO) inexpensively using websites like elance.

Also talked about are using webmaster tools like Google Web Master Tools & Google Analytics.

For the price, 5 stars… but again, be aware that this is not a technical guide.

BAM

I love results. Process has always been the iffy part for me. After learning enough about SEO years ago to realize that it was a constantly moving target, making websites always a work in progress rather than a check off my list AND it was in Geek!!! Great! TWO things I can be frustrated about and put way down the priority list.
HOWEVER, this book is written in a way that even I can understand it and get encouragement, sprinkled with hope. The daunting website adventure seems more doable and somehow, friendly now. THANKS!

will carpenter

I was in the middle of building a website and the timing, availability and content of this easy to read book was invaluable.

Amelia Wallace

I always enjoy reading books on SEO and improving traffic to my websites. Unlike other books I’ve read, this one is pretty detailed and lays everything out in a comprehensive manner. The book is easy to read and flows very well. It’s written in a way that helps readers who are totally clueless in SEO and generating traffic. I enjoyed the chapter on how to create good content that will get your site noticed. The author provides some useful information on finding content, tracking SEO and putting all the pieces together to achieve great results. This book isn’t a gamble at all—it’s a lifesaver.

Ken B.

I run two websites, and for me it’s been quite difficult to figure out what draws people in and what doesn’t. Thankfully, this book explains, in very thorough detail, how to bring traffic to your website. You’ll learn what cold, warm, and hot traffic are, and the techniques used to lure in customers by the most successful companies . The author writes in a very straightforward manner and never too technical, so even the complete novice (like I am) can understand. Luckily for me, I don’t rely on my two websites as my primary source of income, but this book has given me a lot of great ideas for improvement. However, for CEO’s and entrepreneur’s just starting out, this book is essential. “Business live and die on traffic” is a central theme of the book, and I couldn’t agree more. Highly recommended.

 Robin Austin Reed

For years SEO has been a confusing mystery as scores of so-called “Experts” would make outlandish promises they never could keep up with. The Google Gamble gave me a brief, easy to understand explanation of how the game is played and how to navigate my website traffic for easy results. This is a must have for anyone that wants more from their website(s).

Kim Burney

Great content – full of answers. This is a winner! I have attempted to crack the code and Tim has figured it out.
Thanks Tim

Meghan

What sets this book apart from the crop of so-called SEO books out there is simple: it speaks directly to a company or business’s decision-maker: the CEO. That’s why you won’t find here all such technical mumbo-jumbo that only tends to fog it all up.
Instead, what the author Tim Levy so expertly discusses in ‘The Google Gamble’ are the finer points of the answer to the question: what do you really get with SEO? What benefits? And how exactly do you get them?
I was struck by these two lines in the book: “You don’t have to be an expert. You just have to know enough to make good decisions.”
And that, in essence, is what makes this book so powerful and indispensable.
Most importantly, Tim Levy’s ‘The Google Gamble’ gives you the knowledge and power to separate the chaff from the grain, from the real experts from those SEO charlatans who seem to multiply in numbers by the day. If you’re a business owner or an entrepreneur, that spells a whole world of difference between success and failure. You can’t afford to not read this book. Five stars, no less.

Love 4 Books

What I really got out of this book is nothing is a guarantee and that I appreciate, because now I’m able to ask the right questions to the people who take care of my sites and frankly I’m passing this on to my friend who is a small business owner and see if he is doing the right things. Great job and a must read to stay on top of your SEO game.